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Just as the name suggests, it’s all about benefits: group & voluntary, retirement plans and consumer-driven health care products. Whether you are specializing in a particular product or you are a comprehensive advisor offering an array of services, our goal is simple: to help you sell more.
BenefitsPRO covers everything top agents and benefits brokers need to help your business be more successful. Every month industry-leading editors and writers deliver reliable, relevant and authoritative content that centers on the issues, opportunities and innovations that matter most – giving you unparalleled perspective from your peers and allowing you to be more valuable to your clients.

From ArmadaCare
Early 2026 data is revealing a clear shift. Cost pressures are rising faster than employers can adapt, and expectations for more flexible, personalized benefits are quickly reshaping strategy conversations.
Download Resource
From MetLife
As benefits technology evolves, so do client expectations. This playbook offers a framework for navigating those conversations and identifying the right data connectivity solutions to save time, reduce errors, and gain efficiencies for your clients.
Download Resource
From ArmadaCare
The renewal may be taking shape, but that doesn?t mean every client challenge is solved. Use this practical guide to uncover four business and benefits issues that may still need attention before the new plan year begins.
Download Resource
From zizzl health
Successful January 1st ICHRA (now CHOICE) implementations begin with early planning. This guide provides brokers with the essential steps and tools to confidently guide clients from initial evaluation to a seamless launch.
Download Resource
From Wondr Health
With rising obesity rates and GLP-1 spend driving up costs, employers need a new approach. This case study details how a large tech employer achieved a 2.7x ROI and $900,000 in savings with a personalized weight care program.
Download Resource
From Wondr Health
A U.S. tech employer faced rising costs from obesity and GLP-1 spend. Discover how they implemented a personalized weight care program, achieving a 2.7x ROI, $900k in savings, and improved employee health outcomes.
Download Resource
From Aligned Marketplace
Is your primary care strategy truly lowering total healthcare costs or funneling employees into expensive specialty care? This 17-question diagnostic tool helps benefits leaders uncover hidden gaps and find opportunities for real savings.
Download Resource
From Wondr Health
Rising GLP-1 spend and weight-related claims are top of mind for your clients. See how biopharma leader MilliporeSigma implemented a future-ready obesity benefits strategy that delivered $1.37M in savings and a 3.5x ROI in the plan year. Download the case study to bring these insights to your clients.
Download Resource
From Wondr Health
With GLP-1 costs rising rapidly, HR and benefits leaders need a sustainable strategy. See how biopharma leader MilliporeSigma aligned employee needs and data insights to build a future-ready obesity benefits strategy that delivered $1.37M in savings and a 3.5x ROI in the plan year. Download the case study to learn how.
Download Resource
From Gallagher
Rising costs, complex regulations, and evolving employee needs are challenging employers. This report reveals the five key forces reshaping benefits and offers data-driven strategies to navigate them effectively and control costs.
Download Resource
From Harbor Health Insurance Company
For years, high deductibles have been the go-to strategy for cost control, but costs still continue to rise. This guide reveals why this model is failing and introduces a new approach: designing care and coverage together to promote health and prevent avoidable high-cost utilization.
Download Resource
From TASC
Broker perspectives on ICHRA, now federally referred to as CHOICE Arrangements, are evolving. A year ago, optimism was high. Now, brokers are taking a closer look at what it takes to successfully guide employer clients from interest to implementation. This report reveals new data on broker sentiment, adoption challenges, client needs, and the factors shaping ICHRA success.
Download Resource
From TASC
Traditional group plans are costly and complex. Discover how an Individual Coverage Health Reimbursement Arrangement (ICHRA), now federally referred to as CHOICE Arrangements, can help you control costs, offer flexibility to employees, and reduce your administrative and compliance risks.
Download Resource
From Garner Health
U.S. employers face a staggering 9% increase in healthcare costs in 2026. This report analyzes proprietary claims data from over 320 million patients to reveal the four systemic drivers behind this surge, from hospital pricing to AI upcoding.
Download Resource
From isolved
Clients now expect guidance beyond benefits, including HR, payroll, and compliance. This guide shows brokers how to leverage Human Capital Management (HCM) advisory to expand their influence and grow their business in a competitive market.
Download Resource
From isolved
Move beyond rigid group health plans. isolved CHOICE Elite (formerly isolved ICHRA Elite), helps you offer clients predictable costs and employee choice, handling the admin work so you can focus on strengthening relationships and growing your book.
Download Resource
From ArmadaCare
Get the inside track on CEOs, CFOs & HR in 2027--speak their language, solve their challenges, and win more accounts.
Download Resource
From TASC
Traditional group plans are failing clients with high costs and low flexibility. This infographic shows how a turnkey ICHRA solution helps brokers deliver true choice, ensure total compliance, and retain more business with a modern approach.
Download Resource
From zizzl health
Employer questions about ICHRA are evolving. This guide shows benefits brokers how to proactively lead the conversation, reinforce their value, and strengthen client relationships in a competitive market.
Download Resource
From isolved
Employee benefits are a maze of compliance pitfalls and administrative tasks. This guide shows how to transform benefits from a checkbox into a strategic advantage that supports client goals and boosts your value as a trusted partner.
Download Resource
From isolved
Keeping up with changing federal and state regulations is a major challenge. Failing to comply can lead to costly audits, penalties, and litigation. This checklist helps you assess your compliance needs and protect your organization from risk.
Download Resource
From MetLife
The Proven Strategies playbook offers a framework to address the changing benefits landscape with your clients, including a practical 3-step method to understand your clients? hidden costs and identify the right solutions.
Download Resource
From TASC
Individual Coverage HRAs (ICHRAs) are transforming employer benefits with unprecedented cost control and flexibility. This white paper reveals the latest trends, growth drivers, and strategic insights for brokers to win in this fast-growing market.
Download Resource
From TASC
Choosing the right Health Reimbursement Arrangement (HRA) can be complex. This comparison guide simplifies the options, comparing key features side-by-side to help you select the best plan for your organization and benefits strategy.
Download Resource
From TASC
ICHRAs are transforming the benefits landscape. As healthcare costs continue to climb, is your organization ready to transition to a more flexible, cost-predictable model? This white paper explores key growth trends, strategic HR advantages, and the future of ICHRAs.
Download Resource
From zizzl health
Guide your clients with confidence in a benefits world where everyone wins. This guide introduces ICHRAville, a place where employers choose freely, employees find their perfect fit, and brokers stay firmly in control of the strategy.
Download Resource
From LearnLux
New Balance needed to support a diverse, global workforce with their finances. Discover how they implemented a holistic financial wellbeing program to provide personalized, bilingual financial guidance that boosted engagement and improved employee lives.
Download Resource
From LearnLux
With 88% of employees feeling financially stressed, supporting their wellbeing is critical. This guide offers a comprehensive framework for evaluating and selecting the best financial wellbeing solution for your workforce's diverse needs.
Download Resource
From ArmadaCare
Clients already know healthcare costs are rising. What they need is a clearer view of what can be done next. This client-ready guide shows brokers how flexible, employer-paid health plans can complement existing benefits, address coverage gaps, support key talent and solve multiple priorities--without overhauling the primary plan or adding unnecessary complexity.
Download Resource
From Progyny Health Insurance Company of Washington
Smaller and mid-sized employers are increasingly expected to offer fertility and family building benefits, but many lack solutions designed for their size and structure. This guide explores how PEOs can help close that gap.
Download Resource
From Illuminate Rx
With rising drug costs, PBM transparency is just the start. This roadmap helps benefits advisors evaluate PBMs on what truly matters: effective cost control, waste management, and strategic decision-making for 2027 and beyond.
Download Resource
From ArmadaCare
Savvy brokers go beyond traditional benefits to solve their clients? biggest business problems. How you do it says a lot about your consulting style.
Download Resource
From HealthJoy
Workforce behavior is driving renewal costs - and waiting for claims data means your clients are already behind. The signals impacting their 2027 renewal are visible right now - in how employees are planning to manage their health and utilize their benefits.
Download Resource
From HealthJoy
Passive plan design is no longer enough to control rising healthcare costs. This actuarially-validated report details how intelligent steerage actively guides members to cost-efficient care, delivering a proven 18% reduction in medical spend.
Download Resource
From isolved
The advisory environment is changing. Clients expect more guidance on compliance, AI, and HCM technology. This report reveals 5 key trends brokers must navigate in 2026 to build trust, expand their services, and strengthen client relationships.
Download Resource
From MetLife
Over the past year, the market has shifted. Rising healthcare costs have taken over as employers? top concern, and employees are under pressure, with trends like affordability, job hugging and AI tension reshaping work. In this report, you?ll find out how a focus on connection, human skills and modern benefits can impact employee wellbeing and business outcomes.
Download Resource
From ArmadaCare
Client concerns around cost, coverage, retention, leadership well-being and personalization may signal more than routine benefit challenges. This quick-read cheat sheet helps brokers recognize emerging needs earlier and uncover opportunities to guide more strategic client conversations.
Download Resource
From ArmadaCare
By now, many employers have been living with their current health plan for several months and coverage frustrations are starting to surface. See how advisers are staying ahead of 6 common complaints before they grow louder.
Download Resource
From ArmadaCare
Recent primary health plan changes may have controlled costs -- but coverage complaints followed. See how savvy advisers are using targeted health benefits to absorb the impact without overhauling the core plan.
Download Resource
From ArmadaCare
Stronger executive benefits start with compliance clarity. See what matters for 2026.
Download Resource
From ArmadaCare
After renewal season, many benefit conversations shift. What looked settled during planning often invites follow-up questions once plans are in place, executives start using coverage, and expectations meet reality.
Download Resource
From ArmadaCare
Early 2026 data is revealing a clear shift. Cost pressures are rising faster than employers can adapt, and expectations for more flexible, personalized benefits are quickly reshaping strategy conversations.
Download Resource
From MetLife
As benefits technology evolves, so do client expectations. This playbook offers a framework for navigating those conversations and identifying the right data connectivity solutions to save time, reduce errors, and gain efficiencies for your clients.
Download Resource
From ArmadaCare
The renewal may be taking shape, but that doesn?t mean every client challenge is solved. Use this practical guide to uncover four business and benefits issues that may still need attention before the new plan year begins.
Download Resource
From zizzl health
Successful January 1st ICHRA (now CHOICE) implementations begin with early planning. This guide provides brokers with the essential steps and tools to confidently guide clients from initial evaluation to a seamless launch.
Download Resource
From Wondr Health
With rising obesity rates and GLP-1 spend driving up costs, employers need a new approach. This case study details how a large tech employer achieved a 2.7x ROI and $900,000 in savings with a personalized weight care program.
Download Resource
From Wondr Health
A U.S. tech employer faced rising costs from obesity and GLP-1 spend. Discover how they implemented a personalized weight care program, achieving a 2.7x ROI, $900k in savings, and improved employee health outcomes.
Download Resource
From Aligned Marketplace
Is your primary care strategy truly lowering total healthcare costs or funneling employees into expensive specialty care? This 17-question diagnostic tool helps benefits leaders uncover hidden gaps and find opportunities for real savings.
Download Resource
From Wondr Health
Rising GLP-1 spend and weight-related claims are top of mind for your clients. See how biopharma leader MilliporeSigma implemented a future-ready obesity benefits strategy that delivered $1.37M in savings and a 3.5x ROI in the plan year. Download the case study to bring these insights to your clients.
Download Resource
From Wondr Health
With GLP-1 costs rising rapidly, HR and benefits leaders need a sustainable strategy. See how biopharma leader MilliporeSigma aligned employee needs and data insights to build a future-ready obesity benefits strategy that delivered $1.37M in savings and a 3.5x ROI in the plan year. Download the case study to learn how.
Download Resource
From Gallagher
Rising costs, complex regulations, and evolving employee needs are challenging employers. This report reveals the five key forces reshaping benefits and offers data-driven strategies to navigate them effectively and control costs.
Download Resource
From Harbor Health Insurance Company
For years, high deductibles have been the go-to strategy for cost control, but costs still continue to rise. This guide reveals why this model is failing and introduces a new approach: designing care and coverage together to promote health and prevent avoidable high-cost utilization.
Download Resource
From TASC
Broker perspectives on ICHRA, now federally referred to as CHOICE Arrangements, are evolving. A year ago, optimism was high. Now, brokers are taking a closer look at what it takes to successfully guide employer clients from interest to implementation. This report reveals new data on broker sentiment, adoption challenges, client needs, and the factors shaping ICHRA success.
Download Resource
From TASC
Traditional group plans are costly and complex. Discover how an Individual Coverage Health Reimbursement Arrangement (ICHRA), now federally referred to as CHOICE Arrangements, can help you control costs, offer flexibility to employees, and reduce your administrative and compliance risks.
Download Resource
From Garner Health
U.S. employers face a staggering 9% increase in healthcare costs in 2026. This report analyzes proprietary claims data from over 320 million patients to reveal the four systemic drivers behind this surge, from hospital pricing to AI upcoding.
Download Resource
From isolved
Clients now expect guidance beyond benefits, including HR, payroll, and compliance. This guide shows brokers how to leverage Human Capital Management (HCM) advisory to expand their influence and grow their business in a competitive market.
Download Resource
From isolved
Move beyond rigid group health plans. isolved CHOICE Elite (formerly isolved ICHRA Elite), helps you offer clients predictable costs and employee choice, handling the admin work so you can focus on strengthening relationships and growing your book.
Download Resource
From ArmadaCare
Get the inside track on CEOs, CFOs & HR in 2027--speak their language, solve their challenges, and win more accounts.
Download Resource
From TASC
Traditional group plans are failing clients with high costs and low flexibility. This infographic shows how a turnkey ICHRA solution helps brokers deliver true choice, ensure total compliance, and retain more business with a modern approach.
Download Resource
From zizzl health
Employer questions about ICHRA are evolving. This guide shows benefits brokers how to proactively lead the conversation, reinforce their value, and strengthen client relationships in a competitive market.
Download Resource
From isolved
Employee benefits are a maze of compliance pitfalls and administrative tasks. This guide shows how to transform benefits from a checkbox into a strategic advantage that supports client goals and boosts your value as a trusted partner.
Download Resource
From isolved
Keeping up with changing federal and state regulations is a major challenge. Failing to comply can lead to costly audits, penalties, and litigation. This checklist helps you assess your compliance needs and protect your organization from risk.
Download Resource
From MetLife
The Proven Strategies playbook offers a framework to address the changing benefits landscape with your clients, including a practical 3-step method to understand your clients? hidden costs and identify the right solutions.
Download Resource
From TASC
Individual Coverage HRAs (ICHRAs) are transforming employer benefits with unprecedented cost control and flexibility. This white paper reveals the latest trends, growth drivers, and strategic insights for brokers to win in this fast-growing market.
Download Resource
From TASC
Choosing the right Health Reimbursement Arrangement (HRA) can be complex. This comparison guide simplifies the options, comparing key features side-by-side to help you select the best plan for your organization and benefits strategy.
Download Resource
From TASC
ICHRAs are transforming the benefits landscape. As healthcare costs continue to climb, is your organization ready to transition to a more flexible, cost-predictable model? This white paper explores key growth trends, strategic HR advantages, and the future of ICHRAs.
Download Resource
From zizzl health
Guide your clients with confidence in a benefits world where everyone wins. This guide introduces ICHRAville, a place where employers choose freely, employees find their perfect fit, and brokers stay firmly in control of the strategy.
Download Resource
From LearnLux
New Balance needed to support a diverse, global workforce with their finances. Discover how they implemented a holistic financial wellbeing program to provide personalized, bilingual financial guidance that boosted engagement and improved employee lives.
Download Resource
From LearnLux
With 88% of employees feeling financially stressed, supporting their wellbeing is critical. This guide offers a comprehensive framework for evaluating and selecting the best financial wellbeing solution for your workforce's diverse needs.
Download Resource
From ArmadaCare
Clients already know healthcare costs are rising. What they need is a clearer view of what can be done next. This client-ready guide shows brokers how flexible, employer-paid health plans can complement existing benefits, address coverage gaps, support key talent and solve multiple priorities--without overhauling the primary plan or adding unnecessary complexity.
Download Resource
From Progyny Health Insurance Company of Washington
Smaller and mid-sized employers are increasingly expected to offer fertility and family building benefits, but many lack solutions designed for their size and structure. This guide explores how PEOs can help close that gap.
Download Resource
From Illuminate Rx
With rising drug costs, PBM transparency is just the start. This roadmap helps benefits advisors evaluate PBMs on what truly matters: effective cost control, waste management, and strategic decision-making for 2027 and beyond.
Download Resource
From ArmadaCare
Savvy brokers go beyond traditional benefits to solve their clients? biggest business problems. How you do it says a lot about your consulting style.
Download Resource
From HealthJoy
Workforce behavior is driving renewal costs - and waiting for claims data means your clients are already behind. The signals impacting their 2027 renewal are visible right now - in how employees are planning to manage their health and utilize their benefits.
Download Resource
From HealthJoy
Passive plan design is no longer enough to control rising healthcare costs. This actuarially-validated report details how intelligent steerage actively guides members to cost-efficient care, delivering a proven 18% reduction in medical spend.
Download Resource
From isolved
The advisory environment is changing. Clients expect more guidance on compliance, AI, and HCM technology. This report reveals 5 key trends brokers must navigate in 2026 to build trust, expand their services, and strengthen client relationships.
Download Resource
From MetLife
Over the past year, the market has shifted. Rising healthcare costs have taken over as employers? top concern, and employees are under pressure, with trends like affordability, job hugging and AI tension reshaping work. In this report, you?ll find out how a focus on connection, human skills and modern benefits can impact employee wellbeing and business outcomes.
Download Resource
From ArmadaCare
Client concerns around cost, coverage, retention, leadership well-being and personalization may signal more than routine benefit challenges. This quick-read cheat sheet helps brokers recognize emerging needs earlier and uncover opportunities to guide more strategic client conversations.
Download Resource
From ArmadaCare
By now, many employers have been living with their current health plan for several months and coverage frustrations are starting to surface. See how advisers are staying ahead of 6 common complaints before they grow louder.
Download Resource
From ArmadaCare
Recent primary health plan changes may have controlled costs -- but coverage complaints followed. See how savvy advisers are using targeted health benefits to absorb the impact without overhauling the core plan.
Download Resource
From ArmadaCare
Stronger executive benefits start with compliance clarity. See what matters for 2026.
Download Resource
From ArmadaCare
After renewal season, many benefit conversations shift. What looked settled during planning often invites follow-up questions once plans are in place, executives start using coverage, and expectations meet reality.
Download Resource
From ArmadaCare
Early 2026 data is revealing a clear shift. Cost pressures are rising faster than employers can adapt, and expectations for more flexible, personalized benefits are quickly reshaping strategy conversations.
Download Resource











